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South Dakota State University

School of Communication and Journalism

1137 Campanile Ave.
Brookings, SD 57007



Academic Year Represented

2024

Mission Statement

Mission The School of Communication and Journalism fosters the development of exemplary communicators as industry leaders, scholars, professionals, entrepreneurs, and educators through innovative curricula, research, practice, and opportunities.  Vision To be a leader in the fields represented by the School of Communication and Journalism. Core Values: People-Centered Creativity Integrity Diversity Excellence

Technology/Equipment/Facilities

Yeager Hall houses the University Printing Laboratory on the lower level and the School of Communication and Journalism on the upper level. It was built in 1951 at a cost of $238,144. In 2000, an addition was added to the upper level of the building and an extensive renovation was completed. The second floor of Yeager Hall is the home of the school.

Undergraduate Degrees Offered

Bachelor of Arts in Advertising Bachelor of Science in Advertising Bachelor of Arts in Journalism Bachelor of Science in Journalism Bachelor of Arts in Public Relations Bachelor of Science in Public Relations

Graduate Degrees Offered

Masters of Mass Communication

Majors

Advertising Agricultural Education, Communication & Leadership (B.S.) - Communication Specialization Communication Studies Communication Studies - Speech Education Specialization Journalism Public Relations

Tracks within Majors

Internships Accepted for Credit

Internships are accepted for credit and required for students completing undergraduate programs is advertising, agricultural education, communication & leadership, journalism, and public relations.

Internships Facilitated

Experiential and/or Immersion Programs for Credit

Students may earn practicum credits for participating in student media-related experiences.

Online Options

The accredited Master of Mass Communication degree program is offered entirely online. Courses in our undergraduate programs are offered in a variety of course formats included in-person, online, and hybrid.

Study-Abroad Options

A study-abroad option is offered in alternating years.

Graduate Programs

SDState's Online Master of Mass Communication degree provides students with a professional education to develop mass communication skills that helps students advance toward their goals and expand their skill set. The program is designed for working professionals as well as those seeking to enhance their professional communication expertise.

Department Budget

$2,345,000


Amount Spent per Student

$7,540


Undergraduate Students

Undergrad Student Fees

$6,632


Undergraduate Student Fees Exclusive of Housing and Meal Plan

$1,530


Undergraduate Student Fees for Housing and Meal Plan

$5,102


Undergrad In-State Tuition

$7,770


Undergrad Out-of-State Tuition

$11,280


Average Undergraduate Financial Aid

$10,488


Average Undergraduate Student Debt

$21,433


Graduate Students

Graduate Student Fees

$765


Graduate In-State Tuition

$5,100


Graduate Out-of-State Tuition

$9,675


Average Graduate Financial Aid

$12,398


Average Graduate Student Debt

$32,434


Enrollment Numbers

Total Accredited Unit Enrollment

233


Undergraduate Enrollment

203


Graduate Enrollment

30


Number of In-State Students

120


Percentage of In-State Students

52


Number of International Students

5


Percentage of International Students

2


Number of Students by Gender

Male

76


Female

156


Not Specified

1


Number of Students by Ethnicity

White

195


Black

5


Asian

3


Hispanic/Latino

7


Pacific Islands or Native Hawaiian

0


Native American or Native Alaskan

5


Other

13


Class Sizes

Average Size of Skill Based Classes

20


Average Size of Non-Skill Based Classes

30


Retention and Graduation

First Year Student (Freshman) Retention Rate at University

83


Four Year Completion Rate

48


Six Year Completion Rate

59


New Graduate Employment

Full-Time Employment within Six Months of Graduation


Full-Time Employment Within Field of Study


Part-Time Employment Within Field of Study


Full-Time Employment Not In Field of Study


Part-Time Employment Not In Field of Study


Attending a Graduate Program


Unemployed


Unknown Status


Faculty Appointments

Full-Time Faculty

14


Part-Time Faculty


Faculty with Tenure

4


Faculty on Tenure Track

6


Untenured Part-Time Faculty


Untenured Full-Time Faculty

10


Percentage of Faculty within Scholarship or Research Field

64


Number of Faculty by Gender

Male

4


Female

10


Unspecified


Number of Faculty by Ethnicity

White

11


Black

1


Asian

1


Hispanic/Latino


Pacific Island or Native Hawaiian


Native American or Native Alaskan

1


Other


Faculty-to-Student Ratio

Faculty-to-Student Ratio for All Classes

24


Faculty-to-Student Ratio for Skill Classes

20


Comments on Quantitative Numbers

The population includes students who are enrolled in a program tracking to the School Communication & Journalism. The counts are based on a unique count of students. In-State is based on a student's residency status. Gender is based on a student's self-reported gender. Ethnicity uses IPEDs reporting defintions of race/ethnicity and International students are based on the U.S. Non-resident category.